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focus:360° consumer

focus:360° consumer

what is it?

focus:360° consumer is a consumer portal which provides an online channel through which clients can view their own financial product information. The solution assists you with developing your direct to consumer strategy and solves issues such as how to:

  • distribute simple financial products to consumers directly
  • implement a direct to consumer channel as part of your overall distribution strategy
  • engage less financially aware consumers and increase market share
  • help consumers manage their finances

As part of our focus:360° consumer product we have included an exciting new ‘’direct to consumer’ capability. This is a consumer facing simplified advice process aimed at those organisations targeting the mass market with simple financial products as part of the RDR.

benefits

focus:360° consumer assists banks, building societies, product providers and major IFA firms looking to take advantage of the emerging direct to consumer (d2c) channel and drive a stronger and more informed client relationship.

With focus:360°’s consumer portal and simplified sales process you will benefit from:

  • reduced enquiry overheads
  • improved customer service offering
  • an innovative and cost effective direct to consumer channel supporting multiple products
  • increased speed to market for simple financial products
  • a solution designed with consumer input, reducing the need for you to undertake your own research
  • developing relationships with affinity partners of major consumer brands

functionality

focus:360° consumer provides clients with a consumer portal to support them with self servicing online  such as viewing their own details, policy information, portfolio valuations and performance.

In addition the ‘simplified sales’ element will provide online tutorials, education and quote and apply functionality to support a mass market distribution channel.

summary

Consumer facing functions

  • role model driven identification of requirements
  • life event mapping / “simplistic” financial plan production
  • decision tree logic to derive product choices and consumer “warnings”
  • “what if” analysis tools
  • business rules to identify situations where an adviser is required
  • ability to apply for new products  and track through to completion

Client organisation functions

  • easy, client driven product maintenance, decision tree logic
  • client segmentation to drive different consumer journey experiences
  • deep, two-way integration with a variety of quotes engines / services
  • management information functionality
  • simple re-brand capability
  • secure user-based administration