All firms will recognise, at a conceptual level, the value that might be derived from having a truly integrated technology solution on which to run their business. However, turning that “instinctive” belief into a robust business case that might be presented to, and accepted by, the organisation’s Board is often a task placed in the “too difficult” tray. This paper, therefore, aims to show how such a business case might be created for the deployment of an end-to-end technology solution, such as focus:360°.

This paper will use the model of an advisory firm looking to distribute products and services to its customers as the case study theme throughout the document.